tribalista
Plant-based products for your mind, body and soul. Tribalista is a way of seeing life, the perfect balance between science and nature
Branding & Content Creation
2020

DESIGN & STRATEGY
Where Nature and Science Collide
Tribalista comes from the word tribe — a nod to the brand’s mission to build a conscious community that embraces plant-based healing for the body, mind, and soul. Rooted in the harmony between science and nature, the brand draws inspiration from an old folk story: the union of the North and South as the path to true balance and peaceful living.
For the visual identity, we brought that story to life through the eagle and the condor — symbols of North and South — united in a powerful logomark. A modern typeface paired with organic shapes adds a grounded, tribal feel that reflects both wisdom and warmth.





CREDITS TO:
Photography
Lorena Lavin